Notes

  • Boyd: The Fighter Pilot Who Changed the Art of War by Robert Coram. The Biography of John Boyd. He was an interesting character that seemed very hard-headed and stubborn. Once he got interested in something, he became obsessed with it. He revolutionized air-to-air combat and ended up creating a framework for creating strategies.
  • Meditations by Marcus Aurelius. Good book if you’re miserable and you want to stop being that way. Boils down to: Nothing matters you’re going to die anyway. Stoicism is good for surviving, not so much for thriving.
  • The Psychology of Money by Morgan Housel. Great book about how to think about money and what pitfalls to avoid. The ideas inside the book can be applied to other areas as well. Highly recommended
  • How to Think Like a Programmer by Anton Spraul. Good book about how to approach complex problems and break them down to a point where you can solve them. If you’re interested in programming or you use it to make your job easier I highly recommend reading this book. First half is the most valuable.
  • Obsessed: Building a Brand People Love from Day One by Emily Heyward. In this book, Emily Heyward goes over the fundamental principles needed to build a strong brand. From making sure your brand solves one of your customer’s core needs, to the best ways you can make it stand out. Highly recommended if you’re a founder or you do marketing at a startup.